Public Relations Writing: Principles in Practice is a comprehensive core text that guides students from the most basic foundations of public relations writing-research, planning, ethics, organizational culture, law, and design-through the production of actual, effective public relations materials. Now published by Sage Publications, this edition has been updated throughout to include current events and Web addresses. Core content includes such subject areas as news and features, writing for print and broadcast, persuasive communications, newsletters and employee communication, annual reports, brochures, direct mail, global communication and the Internet.
This book is a comprehensive collection of cases, statutes, regulations and readings focused on the commercial development of new technologies, primarily by start-up and early-stage companies. It defines the technology innovation process as the set of decisions and actions by which an invention is transformed from a laboratory prototype into a commercially viable product or process; and defines the technology innovation period as the time between the point of invention (reduction to practice) and the point of market introduction. Technology Innovation Law and Practice addresses the gap in academic attention paid to the field of technology innovation. The book provides students, faculty and practitioners, both in law and other disciplines, with a single source of in-depth information on the laws that affect the technology innovation process. The book is unique in its interdisciplinary focus, in its emphasis on start-up and early-stage technology companies, and in its combination of instructional and reference materials.
Welcome to the world of Disney Declassified, a REAL look at some of the situations that play out in their theme parks, their corporate boardroom and all too often, a courtroom. Some of the situations are heartbreaking, others are head-scratching, and all of them are tales Disney would rather you not hear. Walt Disney, the company bearing his name, and their theme parks have been analyzed and chronicled almost ad nauseam. The word Disney conjures up different feelings for different people. For many, The Walt Disney Company stands for all things wholesome, family-centric, moral and entertaining, but every now and then scandalous and salacious behavior seeps into the utopian world of Disney. Disney Declassified isn't about the analysis of the Disney Company at a deep or philosophical level--actually, it's quite the contrary; it's a collection of true stories with Disney being the setting or the catalyst in situations that are very un-Disney-like. In some of these instances, not every Disney story ends happily ever after; • The shocking time a baby was born and abandoned in a Magic Kingdom toilet. • When an eight-year-old girl was randomly shot in the back while riding aboard the Disneyland Railroad. • The controversial story of a handicapped woman having her Disneyland annual pass suspended for speeding and running into other guests with her motorized scooter. • What do a priest accused of molesting multiple children and the founder of a Ponzi scheme have in common? They both fled their situations and went to work at Walt Disney World. • The role a former Nazi SS member played in the construction of Walt Disney World. • Two hostage situations at Walt Disney World, with one at EPCOT tragically ending in suicide. • How a peeping Tom set up an elaborate system to spy on female cast members as they changed for work inside of Cinderella's Castle. • Ever hear of something called "Sphinctering?" If you were one of the unlucky guys working for the fire company on Walt Disney World property, you may have been subjected to this form of male-on-male sexual harassment. • Find out how the public helped to identify and track down a despicable child pornographer based on the Disney resort in the background images the police released from his reprehensible videos. The Disney docket doesn't end with cases of ride accidents, sex, crimes, death and violence. There are multiple stories of people faking cancer to score a free trip to Walt Disney World, interesting copyright infringement and Americans with Disability Act lawsuits and a touching story how a young boy with autism utilizes Disney characters to communicate with his family. However you feel about Disney, lover or hater, explore these stories and many more, when the real world collides with Disney and their world. Chances are you may never view Disney the same way again!
This is the comprehensively revised second edition of a popular professional book on textbook writing and finding one's way in the higher education publishing world--for academic authors and editors, college instructors, and instructional designers. The second edition has two new chapters on the latest industry trends--such as the pricing revolt, open access movement, and wiki-textbook phenomenon, and on the use of learning objectives to structure textbook package development. Every chapter features new sections, links, forms, models, or examples from an even greater range of college courses. Contains updated and expanded appendices, glossary entries, references, bibliography entries, and index. BISAC: Language Arts & Disciplines/Authorship and Publishing
Though best known for his adventure novels and humorous stories, Twain was a passionate world traveler and he recorded his journeys in several travel books which were all very popular at the time: "The Innocents Abroad" humorously chronicles Twain's "Great Pleasure Excursion" on board the chartered vessel Quaker City through Europe and the Holy Land in 1867. "Roughing It" follows the travels of young Mark Twain through the Wild West during the years 1861–1867. The book illustrates many of Twain's early adventures, including a visit to Salt Lake City, gold and silver prospecting, real-estate speculation and a journey to the Kingdom of Hawaii. "Old Times on the Mississippi" is a short account of Twain's experiences as a cub pilot, learning the Mississippi river. "A Tramp Abroad" details Twain's journey through central and southern Europe with his friend. As the two men make their way through Germany, the Alps, and Italy, they encounter situations made all the more humorous by their reactions to them. "Life on the Mississippi" is a memoir by Mark Twain of his days as a steamboat pilot on the Mississippi River before the American Civil War, recounting his trip along the Mississippi River from St. Louis to New Orleans after the War. "Following the Equator" – In an attempt to extricate himself from debt, Twain undertook a tour of the British Empire in 1895, a route chosen to provide numerous opportunities for lectures in English. The book is a social commentary, critical of racism towards Blacks, Asians, and Indigenous groups. "Some Rambling Notes of an Idle Excursion" presents a series of stories about a trip that Twain and some friends took to Bermuda from New York City. "Chapters from my Autobiography" comprises a rambling collection of anecdotes and ruminations of Mark Twain, assembled during his life. Samuel Langhorne Clemens (1835-1910), better known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer.
This great collection comprises the complete literary opus of Mark Twain, including novels, short stories, satires, travel books, essays and many other works: Novels The Adventures of Tom Sawyer Adventures of Huckleberry Finn The Gilded Age The Prince and the Pauper A Connecticut Yankee in King Arthur's Court The American Claimant Tom Sawyer Abroad Personal Recollections of Joan of Arc Pudd'nhead Wilson Tom Sawyer, Detective A Horse's Tale The Mysterious Stranger Novelettes A Double Barrelled Detective Story Those Extraordinary Twins The Recent Carnival of Crime in Connecticut The Stolen White Elephant The Man That Corrupted Hadleyburg Captain Stormfield's Visit to Heaven Short Story Collections The Celebrated Jumping Frog of Calaveras County and Other Sketches Mark Twain's (Burlesque) Autobiography and First Romance Sketches New and Old Merry Tales The £1,000,000 Bank Note and Other New Stories The $30,000 Bequest and Other Stories The Curious Republic of Gondour and Other Whimsical Sketches Alonzo Fitz, and Other Stories Mark Twain's Library of Humor Other Stories Essays, Satires & Articles How to Tell a Story, and Other Essays What Is Man? And Other Essays Editorial Wild Oats Letters from the Earth Concerning the Jews To the Person Sitting in Darkness To My Missionary Critics Christian Science Queen Victoria's Jubilee Essays on Paul Bourget The Czar's Soliloquy King Leopold's Soliloquy Adam's Soliloquy Essays on Copyrights Other Essays Travel Books The Innocents Abroad A Tramp Abroad Roughing It Old Times on the Mississippi Life on the Mississippi Following the Equator Some Rambling Notes of an Idle Excursion Down the Rhône The Lost Napoleon Mark Twain's Notebook The Complete Speeches The Complete Letters Autobiography Biographies Mark Twain: A Biography by Albert Bigelow Paine ... Samuel Langhorne Clemens (1835-1910), better known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher and lecturer.
This edition includes: Novels The Adventures of Tom Sawyer Adventures of Huckleberry Finn The Gilded Age The Prince and the Pauper A Connecticut Yankee in King Arthur's Court The American Claimant Tom Sawyer Abroad Personal Recollections of Joan of Arc Pudd'nhead Wilson Tom Sawyer, Detective A Horse's Tale The Mysterious Stranger Novelettes A Double Barrelled Detective Story Those Extraordinary Twins The Recent Carnival of Crime in Connecticut The Stolen White Elephant The Man That Corrupted Hadleyburg Captain Stormfield's Visit to Heaven Short Story Collections The Celebrated Jumping Frog of Calaveras County and Other Sketches Mark Twain's (Burlesque) Autobiography and First Romance Sketches New and Old Merry Tales The £1,000,000 Bank Note and Other New Stories The $30,000 Bequest and Other Stories The Curious Republic of Gondour and Other Whimsical Sketches Alonzo Fitz, and Other Stories Mark Twain's Library of Humor Other Stories Essays, Satires & Articles How to Tell a Story, and Other Essays What Is Man? And Other Essays Editorial Wild Oats Letters from the Earth Concerning the Jews To My Missionary Critics Christian Science Queen Victoria's Jubilee Essays on Paul Bourget Essays on Copyrights Other Essays Travel Books The Innocents Abroad A Tramp Abroad Roughing It Old Times on the Mississippi Life on the Mississippi Following the Equator Some Rambling Notes of an Idle Excursion Down the Rhône The Lost Napoleon Mark Twain's Notebook The Complete Speeches The Complete Letters Autobiography Biographies Mark Twain: A Biography by Albert Bigelow Paine The Boys' Life of Mark Twain by Albert Bigelow Paine My Mark Twain by William Dean Howells Samuel Langhorne Clemens (1835-1910), better known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer.
Musaicum Books presents to you this carefully created volume of "The Complete Novels of Mark Twain - 12 Books in One Volume (Illustrated Edition)". This ebook has been designed and formatted to the highest digital standards and adjusted for readability on all devices. Contents: The Adventures of Tom Sawyer Adventures of Huckleberry Finn The Gilded Age The Prince and the Pauper A Connecticut Yankee in King Arthur's Court The American Claimant Tom Sawyer Abroad Personal Recollections of Joan of Arc Pudd'nhead Wilson Tom Sawyer, Detective A Horse's Tale The Mysterious Stranger Mark Twain: A Biography by Albert Bigelow Paine Samuel Langhorne Clemens (1835-1910), better known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer. He is best known for his two novels – The Adventures of Tom Sawyer and its sequel, the Adventures of Huckleberry Finn, but his satirical stories and travel books are also widely popular. His wit and satire, in prose and in speech, earned him praise from critics and peers. He was lauded as the greatest American humorist of his age.
This edition of all Mark Twain's novels includes his famous historical and adventure classics, in which he is telling the children's and other tales in the witty and satirical style we all love and remember him by. Table of Contents: The Adventures of Tom Sawyer Adventures of Huckleberry Finn The Gilded Age The Prince and the Pauper A Connecticut Yankee in King Arthur's Court The American Claimant Tom Sawyer Abroad Personal Recollections of Joan of Arc Pudd'nhead Wilson Tom Sawyer, Detective A Horse's Tale The Mysterious Stranger Mark Twain: A Biography by Albert Bigelow Paine Samuel Langhorne Clemens (1835-1910), better known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer. He is best known for his two novels – The Adventures of Tom Sawyer and its sequel, the Adventures of Huckleberry Finn, but his satirical stories and travel books are also widely popular. His wit and satire, in prose and in speech, earned him praise from critics and peers. He was lauded as the greatest American humorist of his age.
