Released on 2015-09-16Categories Language Arts & Disciplines

Introducing Business English

Introducing Business English

Author: Catherine Nickerson

Publisher: Routledge

ISBN: 9781317439271

Category: Language Arts & Disciplines

Page: 182

View: 721

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Released on 2006-08-31Categories Business & Economics

Information Communication Technologies and Emerging Business Strategies

Information Communication Technologies and Emerging Business Strategies

Author: van der Graaf, Shenja

Publisher: IGI Global

ISBN: 9781599042367

Category: Business & Economics

Page: 316

View: 738

"This book explores new media such as online music stores, iPods, games, and digital TV and the way corporations are seeking innovative ways to (re)engage with their consumers in the digital era"--Provided by publisher.
Released on 2014-08-08Categories Social Science

Investigating Social Problems

Investigating Social Problems

Author: A. Javier Trevino

Publisher: SAGE

ISBN: 9781452242033

Category: Social Science

Page: 576

View: 843

“Given the complexity of the issues, the study of social problems requires, indeed demands, specialized focus by experts.” -A. Javier Treviño Welcome to a new way of Investigating Social Problems. In this groundbreaking new text, general editor A. Javier Treviño, working with a panel of experts, thoroughly examines all aspects of social problems, providing a contemporary and authoritative introduction to the field. Each chapter is written by a specialist on that particular topic. This unique, contributed format ensures that the research and examples provided are the most current and relevant in the field. The chapters carefully follow a model framework to ensure consistency across the entire text and provide continuity for the reader. The text is framed around three major themes: intersectionality (the interplay of race, ethnicity, class, and gender), the global scope of many problems, and how researchers take an evidence-based approach to studying problems.
Released on 2018-11-09Categories Business & Economics

Handbook of Research on Examining Cultural Policies Through Digital Communication

Handbook of Research on Examining Cultural Policies Through Digital Communication

Author: Önay Dogan, Betül

Publisher: IGI Global

ISBN: 9781522569992

Category: Business & Economics

Page: 447

View: 399

Culture is one of the most important elements for explaining individuals' behaviors within the social structure. It meets the various social needs of members of a society by directing how individuals must react to various events and how to act in specific circumstances. A planned and systematic process is required for disseminating this cultural accumulation as a policy, which is produced collectively by all members within their everyday life practices. The Handbook of Research on Examining Cultural Policies Through Digital Communication provides emerging research on this aspect of cultural policy, which is formed within the framework of this systematic process in a strategic manner and can be defined as various activities of the state intended for art, human sciences, and cultural inheritance. Creating such cultural policies involves the establishment of measures and organizations required for the development of each individual, providing economic and social facilities, all of which are actions intended for directing society. Featuring coverage on a broad range of topics such as long-distance education, digital citizenship, and public diplomacy, this book is ideally designed for academicians, researchers, advanced-level students, sociologists, international and national organizations, and government officials.
Released on 1998-01-01Categories Business & Economics

Effective Utilization and Management of Emerging Information Technologies

Effective Utilization and Management of Emerging Information Technologies

Author: Information Resources Management Association. International Conference

Publisher: IGI Global

ISBN: 1878289500

Category: Business & Economics

Page: 948

View: 199

Technological advances of the past decades have allowed organizations of all sizes to use information technology in all aspects of organizational management. This book presents more than 200 papers that address this growing corporate phenomena.
Released on 2016-04-14Categories Business & Economics

Researching Accounting Education

Researching Accounting Education

Author: Richard M.S. Wilson

Publisher: Routledge

ISBN: 9781317579113

Category: Business & Economics

Page: 144

View: 740

There is no doubt that accounting education scholarship and research in Australia is not only thriving, but is amongst the best in the world. Nor is there any doubt that Australian scholars in this field punch well above their weight within the international arena. This book is not derived from a conventional special issue (i.e. one focussing on a specific theme such as audit education, communication in accounting education, or the interface between accounting education and professional training). Instead, it presents a collection of leading edge contributions to accounting education research from Australian scholars on topics which have international relevance. These topics reflect the typical breadth of research in this field being undertaken in Australia - including coverage of students’ conceptions of accounting work, the impact of entry mode on accounting students’ approaches to learning, listening skills in accounting practice, and student’s performance in online accounting courses. Taken together, the contents of this book will help to enhance the educational base of accounting practice by providing guidance to educators in improving their pedagogic practice. This book was originally published as a special issue of Accounting Education: an international journal.
Released on 2004-12-17Categories Business & Economics

The New Handbook of Organizational Communication

The New Handbook of Organizational Communication

Author: Fredric M. Jablin

Publisher: SAGE

ISBN: 1412915252

Category: Business & Economics

Page: 911

View: 112

This handbook provides an analysis of the latest advances in this exciting field. It assists in establishing a clear identity that has grown over the latter part of the century. The contributors provide a more multidisciplinary perspective drawing from the fields of organizational behavior, management studies and communication.
Released on 2008-01-28Categories Business & Economics

Business Communication

Business Communication

Author: Peter Hartley

Publisher: Routledge

ISBN: 9781134645725

Category: Business & Economics

Page: 400

View: 364

This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.
Released on 2022-09-30Categories Language Arts & Disciplines

The Business Communication Profession

The Business Communication Profession

Author: Janis Forman

Publisher: Taylor & Francis

ISBN: 9781000684018

Category: Language Arts & Disciplines

Page: 219

View: 946

This book provides a unique orientation to the present, past, and future of the field of business communication by collecting reflective essays from some of its most influential scholars, teachers, and leaders. Through a series of essays that bridge personal narrative and critical analysis, this book mentors a new generation of students, teachers, and professionals as they encounter the challenges and opportunities of business communication and shape the future of the field. The authors—all influential figures and award winners—describe their personal histories with the field and discuss how major aspects have evolved over time. The essays examine the pathways through which scholars encounter the discipline, the professional challenges they face, the evolving content of the business communication curriculum, the development of business communication programs and institutions, the value of an entrepreneurial mindset for career development, and the relationships between research, teaching, and professional practice. They offer stories about a diversity of paths for achieving personal and professional success and invite readers to think about what lessons they can apply to their own career advancement and satisfaction. In total, this collection provides both a living history of the field and a series of real-world examples of business communication at its finest. This book is essential reading for students and scholars of business communication and can be used as a supplemental text for courses in business communication, professional communication, and communication career preparation.