Released on 2019-08-15Categories

The Growth Hacking Book

The Growth Hacking Book

Author: Parul Agrawal

Publisher: Nirvana Wellness Publishing

ISBN: 1733095551

Category:

Page: 320

View: 216

There are two ways to learn anything: 1) by experimenting with things on our own or 2) by reading the accounts of specialists who have accomplished the results you want to gain. #1 is arduous and takes time. #2 gives us shortcuts to help us get results in a short span of time. The book that you are holding in your hands right now is for people who want to sprint on the second path. The Growth Hacking Book is an almanac for growth in today's hyper-competitive business world! Curated by GrowthMedia.AI, this book features more than 35 marketing experts, trailblazing entrepreneurs, industry thought leaders and successful companies from all over the globe who share radical ideas on how you can grow your business using unconventional marketing strategies. Each chapter is a treasure trove of growth ideas that businesses in the "The Valley" try to shield from the public. But they are not secrets anymore. This book is for you if you want to learn about: The concept of Growth Hacking The best growth strategies from Growth Hackers for Growth Hackers The mindset, skillset and toolset for Growth Marketers Identifying and analyzing growth channels The future of Growth Marketing ...and more. The fact that you are examining to buy this book is proof that you are hungry to learn growth marketing tactics. It proves the maxim that says -- you don't choose a book; the book chooses you. Our Contributing Authors: Amit Kumar Arun K Sharma Badr Berrada Christian Fictoor Deep Kakkad Deepak V. Maddila Dennis Langlais Dillon Kivo Evita Ramparte Ishaan Shakunt Issac Thomas Kelisha Mills Lisa Robbins Manish Nepal Nitish Mathur Noam Kostucki Parul Agrawal Priya Kalra Rachit Khator Rahul Singh Rohan Chaubey Ruchi G. Kalra Saurabh Tiwari Shailendra Mishra S Shiva SriCharan Srish K. Agrawal Suneet Bhatt Tim Wasmundt Vivek Agrawal Yaagneshwaran Ganesh Our Contributing Companies: UpLead, StackBy, SocialAnimal, Venngage, SocialBee, Audiense
Released on 2014-09-30Categories Business & Economics

Growth Hacker Marketing

Growth Hacker Marketing

Author: Ryan Holiday

Publisher: Penguin

ISBN: 9780698176911

Category: Business & Economics

Page: 176

View: 826

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.
Released on 2017-04-27Categories Business & Economics

Hacking Growth

Hacking Growth

Author: Morgan Brown

Publisher: Random House

ISBN: 9780753545386

Category: Business & Economics

Page: 320

View: 340

'a compelling methodology... to increase market share quickly' -- Eric Ries, bestselling author of THE LEAN STARTUP 'a must-read for anyone in business' -- James Currier, managing partner, NFX Guild 'will teach you how to think like a marketer of tomorrow' -- Josh Elman, partner, Greylock Partners Growth is now the first thing that investors, shareholders and market analysts look for in assessing and valuing companies. HACKING GROWTH is a highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration. Hacking Growth does for marketshare growth what THE LEAN STARTUP does for product development and BUSINESS MODEL GENERATION does for strategy. HACKING GROWTH focuses on customers - how to attain them, retain them, engage them, and monetize them - rather than product. Written by the method's pioneers, this book is a comprehensive toolkit or "bible" that any company in any industry can use to implement their own Growth Hacking strategy, from how to set up and run growth teams, to how to identify and test growth levers, and how to evaluate and act on the results. It is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results.
Released on 2020-03-19Categories Business & Economics

Growth Hacking For Dummies

Growth Hacking For Dummies

Author: Anuj Adhiya

Publisher: John Wiley & Sons

ISBN: 9781119612162

Category: Business & Economics

Page: 256

View: 409

Hack your business growth the scientific way Airbnb. Uber. Spotify. To join the big fish in the disruptive digital shark tank you need to get beyond siloed sales and marketing approaches. You have to move ahead fast—with input from your whole organization—or die. Since the early 2010s, growth hacking culture has developed as the way to achieve this, pulling together multiple talents—product managers, data analysts, programmers, creatives, and yes, marketers—to build a lean, mean, iterative machine that delivers the swift sustainable growth you need to stay alive and beat the competition. Growth Hacking for Dummies provides a blueprint for building the machine from the ground-up, whether you’re a fledgling organization looking for ways to outperform big budgets and research teams, or an established business wanting to apply emerging techniques to your process. Written by a growth thought leader who learned from the original growth hacking gurus, you’ll soon be an expert in the tech world innovations that make this the proven route to the big time: iteration, constant testing, agile approaches, and flexible responses to your customers’ evolving needs. Soup to nuts: get a full overview of the growth hacking process and tools Appliance of science: how to build and implement concept-testing models Coming together: pick up best practices for building a cross-disciplinary team Follow the data: find out what your customers really want You know you can’t just stay still—start moving ahead by developing the growth hacking mindset that’ll help you win big and leave the competition dead in the water!
Released on 2016-03-28Categories

Growth Hacker

Growth Hacker

Author: Barry Sullivan

Publisher: Createspace Independent Publishing Platform

ISBN: 1530784360

Category:

Page: 106

View: 107

Think outside the box and use nontraditional marketing to boost your growth! Growth hacking - the brand new buzzword that is all the rage in Silicon Valley and the online ecosphere - is at once a controversial and revolutionary practice that is changing the way that people do business online. Like all great advancements, it has its proponents and detractors, of course; there are some that say growth hacking is the future of business online, and others that say it's merely another iteration of the many-headed beast known as the marketing department. This is what a growth hacker does: They program growth into every aspect of a business. Traditionally, it's the job of a marketer to bring a customer into a funnel, and the job of a salesperson to close the sale. A growth hacker upends the old model by priming every single step of a customer funnel - from acquisition to revenue - for as much explosive growth as possible. Growth hackers accomplish this by applying all of the science of product development to the art of marketing, and vice versa. When the product has built-in, user-driven marketing that is as scalable as the size of the user base, it is said to have virality. Virality is the holy grail for the growth hacker. By reading this book you will: 1.Learn how AirBnb applied growth hacking 2.Learn how Facebook applied growth hacking 3.Learn how Pinterest applied growth hacking 4.Learn how Twitter applied growth hacking 5.Learn how Dropbox applied growth hacking 6.Learn how Linkedin applied growth hacking And more! "Growth hacking is responsible for so many people getting jobs. It's basically everything what school isn't. School teaches you how to think inside the box. Growth hacking teaches you outside the box. Learn how to growth hack and you'll be able to get a job anywhere." - Marcus Sanchez "This book really does give a good example of case studies which are great to apply to your own business. When you see how other companies do it, it's a lot easier to apply to your own. You can study all you want but real life examples are the best way to understand. This book is great just for that." - Eric Steinberg
Released on 2018Categories Corporations

Master Growth Hacking

Master Growth Hacking

Author: Apurva Chamaria

Publisher: Portfolio, Penguin

ISBN: 0670090573

Category: Corporations

Page: 328

View: 339

How did Hotmail amass 30 million active members before getting acquired? How did Netflix build a user base of over 125 million worldwide? How did Facebook acquire more than 2 billion users? The answer is simple: Growth hacking. Growth hacking is a combination of coding, data intelligence and marketing. It doesn't take a lot of investment-just a whole lot of creativity, smart data analysis and agility. It has now emerged as the preferred term for growth used by start-ups and entrepreneurs in India and across the world-the new mantra they swear by, but don't want you to learn about. Full of riveting stories, Master Growth Hacking lets you learn from the pioneers of the field in India. The book includes interviews with the founders of Zomato, IndiaMART, ShopClues, UrbanClap, Paisabazaar, Furlenco, FusionCharts, WittyFeed, UpGrad and a lot more. For further details, visit: www.mastergrowthhacking.com
Released on 2019-09-05Categories Business & Economics

Growth Hacking Your First Startup

Growth Hacking Your First Startup

Author: Deepak Sharma

Publisher: Notion Press

ISBN: 9781646507726

Category: Business & Economics

Page: 206

View: 374

Launching your first startup is tough! Let’s make it easier. In this simple guide to growth hacking, you will learn some unique and battle-tested techniques of new-age marketing. Written for rising startups and bootstrapped entrepreneurs, this book takes you through the stages of finding, retaining and expanding customers. In between, you will learn everything from marketing funnels to customer journeys. You will see how to boost your startup with tactics such as gamification and viral content. And, you will understand why the customer always has to be the protagonist of your startup story. The aim is simple: to teach you how to think about growth in a new manner – one that builds around faster releases, dynamic feedbacks, and product iterations. Half of entrepreneurship is perseverance; this book will teach you the rest.
Released on 2021-09-10Categories

Growth Hacking

Growth Hacking

Author: Sharon Patterson

Publisher: Independently Published

ISBN: 9798474545882

Category:

Page: 66

View: 263

Growth Hacking: A Step By Step Of How To Incorporate Virality Into Your Business. In this book, internet marketing fundamentals, developing your portfolio, identifying your niche, success techniques, marketing for growth hackers, hacking procedure in steps, building a funnel, increasing the number of visitors, understanding push tactical strategies, making use of product tactics, statements of activation and closure This book is an easy to understand growth marketing blueprint that empowers any business to apply growth hacking.
Released on 2016-09-20Categories

Top 101 Growth Hacks

Top 101 Growth Hacks

Author: Aladdin Happy

Publisher: Createspace Independent Publishing Platform

ISBN: 1537763318

Category:

Page: 142

View: 402

My first book - "TOP 101 growth hacks" became a #1 bestseller on Amazon in "Marketing for small businesses" Despite the fact that there are a lot of punctuation and grammatical mistakes (I'm not a native English speaker), the book is among TOP 10 bestsellers for over a year in 3 marketing related categories on Amazon. This is a 2nd book from the series. You'll find here new best 101 growth hacks. These are exactly the same growth hacks I shared previously with my invitation-only community of growth hackers. People from companies like Uber, Microsoft, Adobe, Disney, Coca-Cola, LinkedIn, Amazon, eBay, SalesForce, Sony/PlayStation, Indiegogo, TechStars, Samsung read my daily growth hacks. Some of the growth hacks from the book: + The easiest way to get first users + Simplest trick to gain prospects from Twitter + One word, one emphasis: +20% increase + 6258% to the price to sell the product + Case study: 2,000,000 downloads + The easiest way to connect with influencers + Chrome Web Store boosted traffic by 2,000% + Case study: #3 on Google in 14 days + TOP 3 tools for link-building + Reduce Facebook ads cost by 41% + 85 times smaller CTRs + 55%-400% more leads + (A/B test) A 60% increase in signups + Case study +178% more repeat business + This boosted conversions by 785% in one day + One line of code: revenue +500% + Case study Double the donation + 367% boost in revenue + This simple trick boosted revenue by 600% + 71% to referral activation + From 150K users to 2M in 5 months ...
Released on 2018-05-15Categories Business & Economics

Entrepreneur Voices on Growth Hacking

Entrepreneur Voices on Growth Hacking

Author: The Staff of Entrepreneur Media, Inc.

Publisher: Entrepreneur Press

ISBN: 9781613083871

Category: Business & Economics

Page: 315

View: 444

FACT: There is no ultimate blueprint or rulebook to Growth Hacking. Yes, we know that companies like Airbnb, Uber, and Dropbox have been touted as the case studies for industry disruption and immense growth. But the growth hacking strategies that made them successful sometimes only work once. Lucky for you, there's no shortage of growth hacks. Entrepreneur Voices on Growth Hacking shares the inspirational stories of unconventional entrepreneurs who retooled companies and industries and were rewarded handsomely for it while giving you the tools you need to do the same. Dive into this book, and you'll learn how to: Achieve rapid business growth with strategic partnerships Monetize your brand with out-of-the-box content marketing Streamline every process with a team of hard-working specialists Build a tribe of brand ambassadors to expand your reach and boost your business Drive your vision forward with Reid Hoffman's OODA model Plus, take a page from the playbooks of rule-breaking businesses like Dollar Shave Club, UGG Boots, Glossier, and Dō.